About Sway

Sway is the new wave of iGaming innovation. A bold, full-service B2B powerhouse built to shake up the Casino and Sportsbook landscape. We don’t just support operators, we ignite them. From marketing and player acquisition to retention and VIP management, Sway delivers end-to-end strategies that fuel growth, loyalty, and performance. With a team of specialists and an unapologetically fresh approach, Sway is where bold ideas meet next-level execution.

About Traffic Label

Traffic Label is a fast-growing, data-driven technology company operating in the iGaming and affiliate marketing space, building scalable products focused on performance, analytics, and automation across global markets.

Role Overview

We’re looking for an experienced Casino Manager to join Sway Gaming and lead our casino operations and help drive performance across multiple markets. Based in our new Malta office, you’ll take ownership of the game portfolio, manage supplier relationships, and lead engaging campaigns that grow player activity, retention, and lifetime value. You’ll take ownership of daily casino operations, collaborating closely with product, marketing, CRM, and analytics to shape a compelling and competitive casino experience across multiple markets.

Key Responsibilities

• Build strong relationships with game providers, negotiate deals, and secure exclusive games and promotions.

• Choose and position games on the site using data to guide decisions.

• Track key metrics like GGR, NGR, RTP, engagement, churn, and LTV to spot trends and improve performance.

• Share insights on new games and help plan promotions around them.

• Work with the CRM team to create game-focused offers that drive engagement.

• Keep other teams updated on upcoming game releases, changes, and maintenance.

• Collaborate with marketing, VIP, and content teams to support player acquisition and retention.

• Work with tech and product teams to launch new features, improve game visibility, and enhance the overall player experience.

Skills & Experience

• 3+ years of experience in online casino or iGaming management.

• Deep understanding of casino products, player behavior, and market dynamics.

• Proven track record of managing supplier relationships and negotiating deals.

• Strong analytical mindset with a focus on performance metrics and ROI.

• Excellent communication and stakeholder management skills.

• Comfortable working in a fast-paced, data-driven environment.
  

What We Offer

• A key role within a fast-moving iGaming brand backed by an established group

• Open, creative environment with the autonomy to experiment and innovate

• Clear opportunities to grow as the company scales

• Competitive salary package and growth opportunities within the Traffic Label Group network

• Flexible working hours built on trust and autonomy, supporting a healthy work-life balance

• Option to work remotely at times during the year, in line with company policy

• Regular team events, outings, and celebrations

• Collaborative culture that values input from across teams.
  
  Location: Malta (new office)
  Employment Type: Full-time, office based
  Salary: Competitive + performance-based incentives